Cat Pausé is a blogger, podcaster, scholar, and fat activist among many other things. Based on an illustration of herself, she uses for her podcast, I build a branding that would represent Cat and her many incredible ventures and show that she is a woman with a voice, who is not afraid to use it.
The blue and green tones make for a colourful and fun branding and got paired with a bouncy font and an illustration of her podcast microphone to create a cohesive and recognasiable look.